Burgers Koen - Strategic Alliance Management - Paperback Local History Description: From sporting single -

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Burgers Koen - Strategic Alliance Management - Paperback Local History Description: From sporting single -Binding: Paperback Description: Strategic Alliance Management presents an academically grounded alliance development framework detailing eight stages of alliance development with consideration for specific management challenges. For each stage readers are presented with theoretical insights evidence based managerial guidelines and a business case illustration. Other chapters consider alliance attributes alliance competences and alliance challenges and