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Camel cigarettes mascot parody Poster Joe Camel was more than just a mascothe was Big Tobacco's way of targeting kids. Studies showed he was as recognizable to children as Mickey Mouse, proving these ads weren't just for Vintage Paper Advertisement: Camel Cigarettes, Smooth Character, 1990 Etsy Joe Camel was a cartoon mascot used in Camel cigarette ads from the late 1980s to 1997. He was shown in scenes acting 'smooth', to make smoking look cool. After major backlash Vintage 90's Camel Cigarettes Joe Camel Mercari

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