cigarette mascot camel Joe was more than just a mascot—he was Big Tobacco's way of targeting kids. Studies showed he was as recognizable to children as Mickey Mouse, proving these ads weren't just for Joe Camel was a cartoon

Joe Camel was a cartoon mascot used in Camel cigarette ads from the late 1980s to 1997. He was shown in scenes acting 'smooth', to make smoking look cool. After major backlash Men's Style Tips and Advice for Men's Fashion, Grooming & Style Joe Camel's transsexual girlfriend. Joe Camel was the Lou Reed of cigarette mascots. pmamtraveller (@pmamtraveller): "Joe Camel (also known as Old Joe) was a cartoon advertising mascot for Camel cigarettes, created by R.J. Reynolds Tobacco Company." Was Joe Camel Created To Get Kids To Smoke?

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