kent cigarettes with micronite filter A 1960 advertisement for in the New York Mirror In 1952, as concerns grew

In 1952, as concerns grew over the link between mking and cncr, Kent cigrtt introduced the Micronite filter, claiming it would protect mkrs. However, between 1952 and 1956, these filters were made Remember When Big Tobacco Sold Asbestos as the Greatest Health Protection? Mother Jones from 1952 to 1956, Kent Micronite filter cigarettes were heavily marketed with claims of superior health protection, despite containing a dangerous form of asbestos. Lorillard Tobacco Company advertised the Kent "Micronite" filter In 1952, Kent released Micronite cigarettes with filters made of blue asbestos. Marketed as kind on the lungs and a taste improvement, the so called safety feature backfired, causing twice as much cancer Kent's Asbestos Secret: The "Healthier" Cigarette's Hidden Danger

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