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The campaign used a cheeky humorous approach to alert consumers of Camels modern appeal as well as its long history: The ads featured a painting of a model dressed in iconic clothing from a famous decade past, but with a modern twist, like the addition of nose rings for women or stud earrings for men, tattoos, advanced modern technology like headsets and remote controls, and other strange anachronisms

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Our cigarettes not only produce the same effects these other industries hold tight, but most of the time our cigarettes are able to do it better, are more convenient, dramatically less expensive and we allow more responsible law-abiding adults access to this amazing plant than ever before

I canceled and drove away

The essays contained in this book are not intended to give information