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The unKOOL, unfiltered history of menthol cigarettes The Cancer Letter Ads Contributed to Hooking Black Smokers on Menthols. Now CU Experts Are Fighting Back Newport, the top cigarette brand for black Americans, is aggressively targeting youths Why is menthol cigarette usage more prevalent amongst Black and African American individuals? It's not just a matter of preference; it's rooted in systemic factors. Historical targeting: Big tobacco Tobacco companies target young people, Black people and women in menthol marketing
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