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While quitting all forms of tobacco and nicotine is the ideal, many continue to struggle with addiction

In the 1950s, less than 10% of Black smokers used menthol cigarettes, but after decades of tobacco industry targeting, this number has increased to over 85% ( source )

Similarly, early exposure, whether its at home, school, or somewhere else, can normalize substance use for a person and cause them to be more inclined to try something

Smoking rates among young females have increased dramatically in recent years, and yet it is clear that a gender bias in anti-tobacco initiatives exists, focusing more on males than females 45,46

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