ugliest color cigarette packages What is the dullest colour in the world? Plain cigarette packaging has arrived,

Plain cigarette packaging has arrived, but will it reduce smoking? Smoking The Guardian In 2012, market researchers in Australia set out to find the least attractive color to use for plain cigarette packaging. They determined Pantone 448 C to be the 'ugliest color in the World's Ugliest Color Is Being Used To Discourage Smoking World's ugliest Pantone colour 448C is being used to deter smokers Pantone 448 C, the world's 'ugliest colour'. It is sometimes used for cigarette packaging, after market researchers determined that it was the least attractive colour.

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